About us

Reliability and confidentiality since 1981

In 1981, Fernando Lacabe and Carlos Zufía, two enterprising sociologists and passionate about their profession, created in Pamplona the Center of Social Research (CIES S.L.). In few years, CIES became the leading market and opinion research company in the region.
Driven by professional concerns and ambitions, they attend international conferences to share and learn about different experiences. As a result of these exchanges, they founded The Research Alliance, an international network that over time will bring together more than 20 market research companies, each with extensive experience in their country.

A pioneering Navarrese company that operates in the global market

Independent opinion and market research company.

Throughout these decades, CIES has earned the trust of a large number of clients (institutions, media, multinational companies, SMEs, political parties, universities, social organizations) for its impartiality, neutrality and scientific treatment of the process of data collection and analysis.
At the time of the retirement of the 2 founding partners, in 2020 a part of the specialized CIES staff, benefiting from the great experience acquired and the solidity of the company, we decided to organize ourselves to continue conducting market and opinion studies.

2020 CIES Análisis de mercado y opinión

 

 

Our team

Itziar Loigorri
Itziar Loigorri
She has a degree in sociology, has extensive experience and at CIES she has managed our opinion studies, both qualitative and quantitative, since 2006.
Catalina Uzcanga
Doctor in Sociology, she combines extensive experience in qualitative studies with her university academic work. At CIES, she has been conducting our international market studies since 2018.
Catalina Uzcanga
Sagrario Goñi
Sagrario Goñi
Diploma in Business Administration and specialist in quantitative studies, particularly in the study of media audience in which she has worked since 1988.
Ana Otegui
The first person you will contact in CIES, since 1985 is responsible for the administration and is in charge of the accounting and personnel areas in our company.
Ana Otegui
Itziar Loigorri
Itziar Loigorri
She has a degree in sociology, has extensive experience and at CIES she has managed our opinion studies, both qualitative and quantitative, since 2006.
Catalina Uzcanga
Catalina Uzcanga
Doctor in Sociology, she combines extensive experience in qualitative studies with her university academic work. At CIES, she has been conducting our international market studies since 2018.
Sagrario Goñi
Sagrario Goñii
Diploma in Business Administration and specialist in quantitative studies, particularly in the study of media audience in which she has worked since 1988.
Ana Otegui
Ana Otegui
The first person you will contact in CIES, since 1985 is responsible for the administration and is in charge of the accounting and personnel areas in our company.

 

 

CIES Análisis de Mercado y Opinión is a socially responsible cooperative, committed to our employees, our clients, the environment and society in our daily work.
He has been a member of ANEL since 2020.